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Alicia Whitbread: From Psychology and Criminology to Marketing Leadership

Leaders share with all that they know, because deep in their soul, they are a part of people and people are a part of them. In today’s digital landscape, businesses rely on the expertise of leaders who can navigate the complexities like Google Ads, social media, and website content creation. Thus in the ever-evolving world of digital marketing, Alicia Whitbread stands out as a Co-director/owner at The Ads Manager

From Academia to Marketing Maven

Alicia Whitbread professional voyage is a testament to adaptability and unwavering determination. Initially a lecturer in Psychology and Criminology, Alicia transitioned into the world of marketing, where she has excelled as a co-director specializing in Google Ads. Her journey, marked by versatility and a profound love for storytelling, showcases her transformation into a content creator extraordinaire. With a unique blend of academic rigor and creative flair, she continues to shape her career in marketing, leaving an indelible mark on the industry and exemplifying the endless possibilities that arise from embracing change and pursuing one’s passions.

Building a Motivated and Appreciative Team

The foundation of the Ads Manager is rooted in the strength of a dedicated team. Its collective mission and vision serve as a binding force, driving their commitment to provide top-notch services, invaluable guidance, and competitive pricing to foster the growth of fellow businesses. For the Ads Manager, clients are not just clients; they are an extension of the family. This close-knit relationship enables the team to craft tailored experiences that cater to each client’s unique needs. Looking forward, their vision is to expand further and illuminate the advantages of marketing and collaborative teamwork, all without the burden of exorbitant costs.

Expanding Horizons

The Ads Manager is on an exciting expansion journey, forging collaborations with diverse organizations and charitable enterprises. Their commitment to social responsibility shines through annual fundraisers dedicated to cancer research and homelessness initiatives, aligning their business endeavors with philanthropic causes. Actively participating in and sponsoring charitable events organized by partner organizations further underscores their dedication to making a positive impact in the community. As The Ads Manager continues to grow, they have ambitious plans to broaden their client base, expand their team, and cultivate valuable connections. This expansion strategy extends beyond Google Ads and Analytics, as they aspire to become versatile experts in Social Media Platforms and Search Engine Optimization, ensuring a comprehensive suite of services to meet their clients’ evolving needs.

Driving Success with Values

The Ads Manager is anchored by five core values that not only shape their organizational culture but also serve as the compass guiding their team’s actions, both professionally and in their daily lives. Kindness is the cornerstone, encouraging acts of compassion and goodwill. Honesty stands as a pillar, fostering a culture of truthfulness and transparency within the team and with clients, earning them respect. Loyalty is unwavering, exemplifying steadfast support and commitment to those they work with. Responsibility takes center stage, emphasizing accountability for actions and achievements. Dependability is the final piece, embodying trustworthiness and reliability, ensuring they can always be counted on. These values are not just principles but lived beliefs that drive The Ads Manager’s work culture and define their identity.