In a world where corporate training often feels mechanical, Ignacio Bonasa has pioneered an approach that is anything but conventional. As the founder of Liderarte, the creator of Dale la vuelta a la tortilla, and the visionary behind the Resetéate experience, Bonasa has redefined leadership and personal development by placing art and emotions at their core. His mission is clear: to transform lives and organizations through creativity and human connection.
Bonasa is not just an expert in well-being and happiness; he is a “reseteologist,” a consciousness awakener, and an emotion provocateur. His method employs performing arts, music, painting, poetry, and other creative expressions to unlock hidden potential in individuals and teams. Learning through Art is not a passing trend but a revolution that is reshaping the way talent is nurtured and leadership is cultivated in the corporate world.
The Power of Learning Through Art
Bonasa believes that Learning through Art is more necessary than ever for personal and organizational growth. In today’s information-driven world, people are overloaded with data but often disconnected from their emotions. Art serves as the missing link, bridging the gap between knowledge and human experience.
In Resetéate sessions, participants frequently arrive feeling unmotivated, creatively blocked, and disconnected. Through immersive artistic and emotional experiences, they regain their sense of creativity, confidence, and enthusiasm. Art has the unique ability to turn passive learning into something lived and deeply felt, ensuring that the lessons leave a lasting impact.
The Liderarte Approach to Artistic Learning
At Liderarte, Bonasa and his team challenge conventional training methods by introducing unexpected elements. Instead of the typical slide presentations, participants find themselves stepping onto a stage to play a character or standing before a blank canvas to express their team’s vision.
Each Resetéate or Dale la vuelta a la tortilla experience is tailored to the specific needs of the organization. Whether leadership development through orchestral conducting, change management through opera, or resilience training via collective artwork, every session is designed to be unique and transformative.
Rather than being passive spectators, participants become the protagonists of their learning journeys. They engage in activities that require them to feel, express, and integrate the lessons into both their professional and personal lives. This hands-on approach ensures that the impact extends far beyond the training room.
The Measurable Impact of Emotion-Driven Learning
Some may argue that artistic learning is more emotional than strategic, but Bonasa sees it as both. The methodology delivers tangible and measurable results within organizations. Leaders develop a greater ability to inspire and mobilize their teams, creativity flourishes, and teams become more cohesive and adaptable.
The impact can be seen in multiple dimensions:
- Leadership becomes more human and authentic
- Teams develop resilience and adaptability
- Innovation thrives as individuals feel empowered to think differently
- Emotional well-being improves due to the cathartic nature of artistic expression
Traditional learning primarily engages the mind, but Learning through Art reaches the head, heart, and hands. It fosters a holistic transformation where participants not only think differently but also feel and act differently.
Transformational Feedback from Participants
Participants often describe their experiences with Liderarte as life-changing. A common sentiment is that Resetéate is not just another training session; it is a defining moment in their personal and professional journeys.
One particularly moving testimonial came from an individual who, with tears in their eyes, admitted, “Today, I gave myself permission to be myself again.” Stories like these demonstrate that the methodology is not about entertainment but about genuine transformation.
Teams emerge from these experiences with renewed energy, a stronger sense of unity, and a deeper connection with their work and colleagues. The impact goes beyond motivation; it changes the way people see themselves and their roles within their organizations.
Overcoming Barriers and Misconceptions
Despite its effectiveness, Learning through Art faces some resistance in the corporate world. The first barrier is the fear of the unknown. Many executives initially perceive art as merely decorative or playful rather than a strategic development tool. Some worry that their teams will view the experience as a game rather than a valuable learning opportunity. However, once they experience the methodology firsthand, their perceptions shift dramatically.
Another challenge is the tendency towards short-term thinking. Many organizations seek immediate results, but true transformation takes time. Learning through Art is not a quick fix; it is a profound and lasting change that requires commitment and openness. This is where Dale la vuelta a la tortilla comes in, challenging organizations to embrace new ways of thinking, unlearning outdated methods, and fostering sustainable growth.
Resetéate: The Gateway to Change
Resetéate serves as the entry point to this transformative journey. It is an emotional, artistic, and experiential process designed to help individuals break free from autopilot mode and reconnect with their inner creativity and emotions.
By relieving the burden of routine, information overload, and the fear of failure, participants rediscover their innate ability to lead and innovate. More than just a workshop, Resetéate acts as a catalyst for change, igniting a renewed sense of purpose and action.
Its success stems from its ability to reintroduce the fundamentals of leadership and teamwork: emotion, creativity, and action. These elements, often overlooked in traditional corporate settings, are precisely what modern workplaces need most.
Dale la vuelta a la tortilla: A Philosophy of Transformation
More than just a program, Dale la vuelta a la tortilla is a mindset. It challenges the status quo in learning, leadership, work culture, and human relationships. Resetéate sparks the initial change, while Dale la vuelta a la tortilla provides the ongoing motivation to sustain it.
The philosophy encourages individuals and organizations to take ownership of their growth, to abandon limiting beliefs, and to embrace new ways of thinking and leading. Change is not a one-time event but a continuous journey that requires commitment and action.
Developing Essential Skills Through Art
In today’s fast-changing world, leaders and teams need to cultivate essential skills:
- The ability to conduct and coordinate like an orchestra leader
- Creativity and innovation in an unpredictable environment
- Authentic and emotionally intelligent communication
- Adaptability in the face of uncertainty
- Collaboration built on trust and empathy
Art is the ideal medium for honing these skills. Through artistic expression, individuals engage in real-life simulations that challenge them to develop their emotional intelligence, resilience, and creative problem-solving abilities.
A Transformational Success Story
One of the most remarkable transformations Bonasa witnessed involved a leadership team in a major technology company struggling with low morale and creative stagnation. Instead of implementing a conventional training program, Liderarte designed an immersive theatrical and musical experience where leaders confronted their fears on stage, practiced improvisation, and created a collaborative performance.
The outcome was extraordinary. The team developed newfound confidence, communicated more openly, and embraced a more empathetic and courageous leadership style. Within months, the company experienced increased productivity and a significant reduction in internal conflicts. The change was not superficial; it was deep and lasting, achieved through the power of art and emotion.
A Message to the Skeptics
For those hesitant to embrace this unconventional methodology, Bonasa has a simple yet powerful message: If you want your team to keep functioning as they always have, stick with traditional training. But if you want them to truly grow and transform, let them experience learning in a way that moves them.
A Vision for the Future
Bonasa’s dream is to see Learning through Art become the norm rather than the exception. He envisions a future where schools, companies, and universities integrate art into their educational and leadership development programs.
Training should not be limited to the intellect alone; it should engage emotion, creativity, and action. Only through experiential learning can true transformation occur. What does not move you emotionally will not change you, and what is not lived will soon be forgotten.
Embracing the Art of Transformation
Ignacio Bonasa is spearheading a silent revolution that places art and emotions at the heart of learning and leadership. Through Resetéate and Dale la vuelta a la tortilla, he is redefining how individuals, teams, and organizations approach growth and development.
The question remains: Are you ready to lead with emotion instead of routine? Are you prepared to reset yourself, embrace creativity, and transform the way you work and lead?
Live the experience. Flip the tortilla. Embrace the art. Embrace transformation.
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